Advertiser
Commercial for sale, Lichenstrasse 33 (Leukerbad, CH)
3954 Leukerbad - Lichenstrasse 33
N/A
Property type
Office & Commercial
Category
Hotel
Description
A strategic investment project in the heart of the Alps: The rebirth of the Hotel Derby in Leukerbad
Welcome to Leukerbad, the pearl of the Upper Valais, an iconic spa resort nestled in the heart of an exceptional natural environment. Known for being home to the largest thermal water deposit in Europe, the resort welcomes more than 700,000 tourist overnight stays each year and has a constantly increasing occupancy rate. And yet, a unique opportunity remains to be seized: the complete transformation of the Hotel Derby, an innovative project, intelligently positioned on the new expectations of the hotel market.
Located in the heart of the village, in the immediate vicinity of the thermal baths, the SportArena, the municipal nursery and the children's ski lifts, the Hotel Derby enjoys a strategic location. Once a hotel from the 70s and now in decline, the building has exceptional potential to become a reference for contemporary and eco-responsible hospitality in the region.
A modern and differentiating concept: experience, modularity and cost-effectiveness
This repositioning project completely rethinks the traditional hotel industry to offer a modular, surprising and human place to live, in total coherence with the current values of tourism: slow tourism, authenticity, ecology, flexibility.
The architecture, signed by the GMAA firm, promotes an intelligent and economical design:
A market waiting for such a product
The hotel offer in Leukerbad is now described as "very classic, not very trendy" by local players. The Hotel Derby is therefore positioned as a direct response to this unmet demand, with an accessible, original and highly differentiating product.
The targets are clearly identified:
Measured and optimised financial potential
The project is deliberately positioned in the 3-star segment, with a dynamic pricing policy (price per person, family offers, incentives for length of stay). Estimated operating income is based on a margin of 3.5% of revenue, with expenses under control thanks to a lean operating model.
The "hotel-office" concept without a restaurant avoids high fixed costs, while ensuring an adapted F&B offer (breakfasts, local partnerships, soups and local products in self-service). All of this is reinforced by a strong ecological coherence and storytelling rooted in local history.
Why invest?
A turnkey project, conceptualized, planned and prepared
Welcome to Leukerbad, the pearl of the Upper Valais, an iconic spa resort nestled in the heart of an exceptional natural environment. Known for being home to the largest thermal water deposit in Europe, the resort welcomes more than 700,000 tourist overnight stays each year and has a constantly increasing occupancy rate. And yet, a unique opportunity remains to be seized: the complete transformation of the Hotel Derby, an innovative project, intelligently positioned on the new expectations of the hotel market.
Located in the heart of the village, in the immediate vicinity of the thermal baths, the SportArena, the municipal nursery and the children's ski lifts, the Hotel Derby enjoys a strategic location. Once a hotel from the 70s and now in decline, the building has exceptional potential to become a reference for contemporary and eco-responsible hospitality in the region.
A modern and differentiating concept: experience, modularity and cost-effectiveness
This repositioning project completely rethinks the traditional hotel industry to offer a modular, surprising and human place to live, in total coherence with the current values of tourism: slow tourism, authenticity, ecology, flexibility.
The architecture, signed by the GMAA firm, promotes an intelligent and economical design:
- 100 beds in 39 rooms, from "capsule" dormitories to "chalet" or "penthouse" type family suites with Nordic bath.
- Multifunctional common areas : collective kitchen, playroom with climbing wall, honesty-box grocery store, soundproofed music room, sauna by reservation, campfire area.
- Fluid and innovative services : connected reception, intelligent zoning (quiet vs. family spaces), optimized management with a ratio of 1 staff to 3 bedrooms.
A market waiting for such a product
The hotel offer in Leukerbad is now described as "very classic, not very trendy" by local players. The Hotel Derby is therefore positioned as a direct response to this unmet demand, with an accessible, original and highly differentiating product.
The targets are clearly identified:
- Families during school holidays (children's club, intergenerational activities)
- Active groups : clubs, associations, sports or rejuvenation stays
- Swiss seniors looking for well-being, comfort and immersion in nature
- Couples and modern nomads seduced by flexibility and eco-responsibility
Measured and optimised financial potential
The project is deliberately positioned in the 3-star segment, with a dynamic pricing policy (price per person, family offers, incentives for length of stay). Estimated operating income is based on a margin of 3.5% of revenue, with expenses under control thanks to a lean operating model.
The "hotel-office" concept without a restaurant avoids high fixed costs, while ensuring an adapted F&B offer (breakfasts, local partnerships, soups and local products in self-service). All of this is reinforced by a strong ecological coherence and storytelling rooted in local history.
Why invest?
A turnkey project, conceptualized, planned and prepared
Market analysis
Moving
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Advertiser
Rissim
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